It’s the sign on the ballroom door that no conference attendee wants to read: this session has reached full capacity.
As attendees flock to sessions to catch the most talked-about speakers on the agenda, those rooms can fill up very quickly. Letty Kluttz, SPHR, Director of Conference Programming and Development for the Society of Human Resource Management, has come to know the challenge all too well. The SHRM Annual Conference & Exposition is the biggest HR event in the world, attracting approximately 15,000 attendees. They all share one important trait: a hunger for knowledge.
“One of the traits I really love about our attendees is that they all actually go to sessions,” Kluttz says. “We’ll have over 10,000 attendees in sessions at any given time.”
“We don’t want to disappoint anyone if they can’t get into a session,” Kluttz adds.
Taking Education Outside The Classroom
To avoid that disappointment, Kluttz and SHRM began working with live streaming multi-media specialists Digitell to provide more opportunities for overflow audience members.