Live Streaming - Digitell Inc.

Are you thinking of live streaming your conference? Digitell is an expert at live streaming. We have been live streaming conferences since 2009. We have perfected the technology and developed the experience to make live streaming a worry free experience for you and an exciting and engaging experience for your attendees.

Digitell can broadcast your live General Session, selected tracks or your entire meeting into an engaging web-based environment. Now you can share your education with those unable to attend live, and create an additional revenue stream for your association. Whether you’re interested in just staying connected with those temporarily unable to attend due to budget cuts or are looking to reach a whole new market of people who never attend conferences, broadcasting your education is a great way to leverage the investment you have already made in developing your education and generate non-traditional revenue.

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Let’s First Deal With Your Concerns

Cannibalization

After streaming over 500 conferences, we can tell you that less than 2% of conferences experience any cannibalization due to live streaming their event. The reality is that live streaming is not for the people that have already decided to come to your meeting, live streaming is for those who are unable to come due to a long list of reasons.

The online experience may cannibalize audiences

James Parker discusses this issue at PCMACL

Cost

The reality is it cost a lot less than you think to live stream your event. Most conferences can be streamed for anywhere between $8,500 to $25,000 and the return on that investment can be significant. When was the last time your organization invested $25,000 and saw a return 10 times that amount. Those results are what some clients are experiencing. Overall 90% of Digitell’s clients are either breaking even or making a profit.

Charging the User

Many executives feel that members will not be willing to pay to watch a live stream for one or more days. The truth is, not only are people willing to watch for multiple days, they are willing to pay the same price as the physical attendee is paying, especially if there are CE’s involved.

Now, Let’s Talk About How you Can Benefit From Live Streaming

Profits

With such a small investment, most Associations are generating a profit from their live streaming efforts, well in excess of their costs. Contrary to other live streaming companies, Digitell will show you how to charge full price and maximize the revenue opportunity from live streaming your event. It’s a lot easier to make a profit when your investment is under $25,000.

Exposure

Live streaming your conference exposes your education to an audience of people unfamiliar with your organization or the quality of education you deliver. One client reported that up to 80% of their virtual attendees had never been to their physical meeting. If your market is international, live streaming may be the only way to introduce your organization to them.

Conversion

If you are looking for a way to drive attendance to your physical meeting, organizations live streaming are experiencing anywhere from a 10% to 35% conversion rate of virtual attendees becoming physical attendees the following year. What other marketing effort have you done that generated those results?

Member Value

When you read the comments coming from the virtual attendee (https://digitellinc.com/event-feedback), you will realize that this is a valuable service that is greatly appreciated by those members unable to come to your event. Many have stated that this is the “Best benefit my Association has ever offered”. The response has been the same regardless of the industry or the size of the Association or meeting.

PCMA is using digital experiences to fuel future face-to-face successes. Watch full video

Engage a worldwide audience with hybrid events

Building a Worldwide Online Community

In the online world that we live in, Associations are realizing that it is an essential part of their mission to educate and service not only a physical community but an online community as well. Webcasting, whether it’s from an ongoing Webinar program or live streaming your conferences is an essential ingredient in building that online community. This is a key part of growing an Association and reaching a worldwide audience.

Reaching Millennials

In order for an Association to continue to thrive, they must constantly grow their member base. The Millennial Generation is the next targeted group to replace the aging Baby Boomers who are entering retirement. The Millennials are the first generation to have grown up with technology and are looking for Associations who are focused on delivering content utilizing the technology they are so comfortable with. Live streaming will be a key factor in reaching these potential new members and not live streaming will be a sure way to not attract Millennials.

By 2025, 75% of Association members will be Millennials

Why Choose Digitell as Your Live Streaming Company?

Experience

Digitell has been servicing the Association market for 30 years, keeping them in the forefront of capturing and delivering their content. We have been live streaming for7 years, servicing over 100 clients. This experience is vital in helping other Associations navigate through their first experience. At Digitell, we are always testing and improving, so after 7 years, we have built the most reliable platform and use the most reliable technology to provide the absolute best experience for our clients and the attendees.

Our team at Digitell is experienced, friendly and responsive. We cater to your every needs and we will be there to service you whenever you need us. From our executives to our Account managers to our admin team and our field technicians, you will find our people to be the best in the industry.

Reliability

When you are looking to live stream your event, using a company that delivers reliability is essential. At Digitell, we get that. So, not only do we use the most reliable equipment on the market, we have built back-up systems and protections to make sure you have the best experience possible.

Digitell uses the industry standard Wowza media server. Digitell’s Wowza Streaming Servers are deployed in Digitell’s Private Cloud Infrastructure. The Wowza Media Server technology allows our streams to be viewed on virtually any device or platform

User Friendly Platform

Our system was designed to be simple and easy, since the majority of our clients members are non-technical professionals. We have very few attendees that have problems or issues with our platform. Our Player is a link, not a download, which solves a major issue for many attendees using other platforms. Whether you want to chat, ask a question or participate in a poll, professionals from 25 to 85 have no problem using our platform.

Our Interactive and Engaging Player

Our OPUS Player is simply the most interactive and engaging player on the market. The player can be fully branded and has total flexibility for the user to customize their own experience. Individual boxes are used for Chat, Polling, Q&A, Resources, Live Twitter Feed, Note Taking, Sponsors and more. Open just what you need for that individualized experience. The player also provides quick access to support should you have any issues or problems. Instantly get diverted to a private chat with our experienced technicians and your problem will be solved in seconds.

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The Right Business Models

Through 30 years of capturing and selling content, Digitell has built up the expertise to know how to create the right business models that allow for Associations to not only recover costs, but drive profits. Other companies, with a focus primarily on corporate, do not have such models, and therefore, lack the ability to guide Associations in the right direction.

Digitell offers several revenue generating programs that provide multiple opportunities to create revenue. When revenue comes in from different directions, you can quickly recover your costs and start making a profit.

Full Service

Digitell is a full service company. You can utilize our complete service or just what you need. We can handle everything including the event page, registration, e-commerce, emails, platform, crew on-site, equipment, tech support, event management, recording, hosting, archiving, CE process, course development and even help you with content marketing.

Stream in Multiple Languages

If you are looking to expand or reach an international audience, Digitell provides you the ability to deliver your content in the language of the market you are trying to reach. With a simple drop down menu, users can select the language they prefer and be re-directed to the stream in their native language. Additional costs apply for each language added to the stream.

Reporting

Statistics and reporting are crucial to understanding your attendees and how they are accessing your educational content. That is why our OPUS platform was designed with an integrated, real-time, online reporting system that can be accessed at anytime. OPUS reporting comes equipped with user connection time, chat logs, question and answer logs, evaluation, and alertness checking. All reports can be exported as an Excel file and customized to fit your needs.

Take Your Event to the Next Level With an Online Talk Show

Add value to your live event with real time commentary that bridges the gap between your physical and virtual audience. Acknowledge your virtual audience, give them recognition, and encourage them attend physically. Create additional organic content. Contact the experts today at (800) 679-3646

Contact us Today to Learn more about how Digitell can Leverage Your Content, and help you Implement any of our Programs, Cost Effectively.

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