GOAL:
Engage members who were not attending their conferences by repurposing captured conference content in a new way.
Results:
173
members registered
88%
of participants were NOT meeting attendees in the
past year
299
chats posted
29
questions asked
334
total CNE credits earned
“This was a fantastic way to engage members differently than we have in the past. Participants were able to experience the education our association provides AND network with colleagues without having to consider travel costs and plans. We were thrilled that the majority of the participants had not attended previous meetings, as these were the members we hoped to reach. We’re confident that the content they received during the event has piqued their interest in future ANNA meetings.”
— Celess Tyrell, Director of Online Learning and Innovation, ANNA