Those were the words made by an 89 year old doctor from Argentina after attending the live stream of his Association’s Annual Conference. “In the 60 years I have been a Member of this Association, this is the best Member Benefit they have ever delivered,” says Dr. Small. Members from all over the world are praising their Association for making it possible to stay connected and attend their Annual Meeting virtually.
“I love the option to participate virtually. I wouldn’t have been able to attend at all, if not for this,” says Stephanie.
“So grateful for the livestream, or I would be eliminated from attending. This is the best thing since sliced bread,” says Shelley.
“Thank you SO, SO much for having this virtual option. These past two days have been so uplifting and I am grateful I could participate. Thank you.” says Erin.
“Associations are racking their brains trying to find more Member Benefit Programs, when the best Member benefit they can offer their Members is access to the content they already produce,” says Jim Parker, president of Digitell, one of the leading live streaming companies for Associations. “Live Streaming your conference education to those members around the world who are unable to attend will pay back dividends in multiple ways,” adds Parker.
That point was made loud and clear from PCMA’s (Professional Convention Management Association) latest report, The Power of Digital Events. From 2011–2016 PCMA’s hybrid and rebroadcast events have brought PCMA 3,933 new Member prospects and more than $1,000,000 incremental dollars to the organization.
Digitell’s live streaming program is not only providing Member benefits, it is generating a profit for most Associations, allowing them to move forward with this technology without needing a budget. Digitell’s program allows the Association to charge the same registration price to the virtual audience as they do for the physical audience. With most Associations getting 50-250 virtual attendees, covering the cost of live streaming, and making a profit, becomes a very realistic situation for even the smallest of Associations.